A lightweight workflow to help people stay on top of routine health check-ups — sequencing reminders around how people actually forget appointments, not just firing on a fixed calendar cadence.
A fixed reminder fired once a year rarely lands at a moment someone can actually act on it. People don't skip check-ups because they don't care — they skip them because the reminder showed up at the wrong moment and there was no easy next step attached to it.
Instead of firing the same notification on a fixed cadence, reminders sequence around whether a person has engaged yet — so month three doesn't sound identical to week one.
Every reminder carries an immediate next step — confirm it's booked, or snooze to a moment that actually works — instead of just a due-date notice.
Completed check-ups are tracked so the next reminder resets from the real last visit, not from when the app assumes one happened.
Health Nudge is built and live — sequenced reminders, confirm/snooze and completion tracking all work end to end in the prototype below.