Mapped the full user funnel end to end against the AARRR framework, then prioritized five growth epics by RICE. The clear winner: fixing onboarding friction, which scored highest of all five by a wide margin.
Growth ideas are easy to generate and easy to misprioritize. Before scoring anything, I mapped the entire funnel — Acquisition through Revenue — to make sure the five epics covered real gaps, not just the loudest ones.
Highest RICE score of the five — the single biggest lever on the whole funnel. New users dropping before activation can't be retained, referred, or monetized.
Get every new signup to one meaningful action — a follow, a post, or a reply — inside the first session.
Bring lapsed users back with relevance-driven prompts instead of generic re-engagement blasts.
Make sharing a post or profile an organic distribution channel, not an afterthought.
Surface monetization paths to creators at the moment their content is already performing.